How To Integrate Mission Into Your Business

Fred Wilson posted this video on his blog. It’s a great video. Every entrepreneur should listen, and then integrate it into their business.

It’s hard to integrate this into your business. Where do you start? One of the things that West Loop Ventures encourages all the startups it interacts with is to join the Junto Insitute. Junto was a word coined by Benjamin Franklin.

I sent the video to Raman Chadha and he sent me links back showing how the Junto helps businesses integrate Mission and values which drive culture into companies.

Here are some links:

Raman started in Chicago, but recently expanded to Los Angeles. It’s a great program and one we continue to support.